One of the benefits of having a professionally designed website involves the “wow” impression when people land on it. And, there’s another more subtle, but perhaps more important, benefit.
Studies have shown that often people will decide whether or not they trust a company based on the design of their website.
Most people are not consciously aware of what creates this feeling of trust. Yet, when they’ve been surveyed after viewing professionally designed sites that give a positive impression, the trust ratings were higher than for non-professionally designed sites.
This means that when a prospective customer visits your website, they will make a decision (unconsciously) about whether or not they trust you as a service provider or as a company.
To your success!
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